TheAcemanplus Ventures
The consulting practice: brand strategy, design, communications and institutional intelligence, for clients in Africa and internationally.
Brand systems strategy · Abuja, Nigeria
Most organisations do not have a branding problem. They have a clarity problem.
Brand systems for institutions and organisations that need to raise capital, attract talent or earn institutional trust. Built in Africa, delivered for clients here and internationally, over 6+ years and seven countries.
- CAC registered
- Every engagement starts with a diagnosis
- Prices published up front
- Seven countries
Experience across institutions including
- Office of the Senate President
- World Bank project support
- US Institute of Diplomacy and Human Rights
- Corps Africa
- Boundless
- Years of delivery
- 6+
- Countries worked in
- 7
- Organisations served
- 30+
- Phases in every engagement
- 5
Beyond client work
One practice, four platforms.
Where to go next, depending on why you are here: to hire us, to learn with us, to sit at the table, or to see the software side of the work.
Brand & Business Development MasterClass
A practical programme for founders and teams who want to build the brand and business thinking in-house.
The Architect Table
A nonprofit mentorship and leadership platform, formerly Social Talk with Adeplus: sessions, past events and how to join.
Spur-Wiz Dynasty Global
A full-spectrum management consulting company and B2B software venture, building LegacyLens, an organisational health scoring platform.
What we do
Seven disciplines. One system.
Engagements are scoped from these. Most begin with one and reveal the need for another.
Brand Systems Strategy
Complete brand architecture — from positioning and competitive mapping through voice, governance and measurement.
Visual Identity Design
Logo systems, colour architecture, typography, iconography and the application templates that keep them intact.
Institutional Communications
Impact reports, sponsorship decks, investor presentations and grant documents that carry institutional weight.
Executive Brand Building
Founder narrative, bio decks, media kits, speaker profiles and thought-leadership systems.
Policy Technology & Intelligence
Policy analysis, intelligence briefs, regulatory communication and data-driven strategy.
Culture Shaping
Brand strategy that shifts cultural narratives, not just market position.
The problem
Organisations are expected to look credible before they are funded.
To appear professional before they attract the right talent, and to communicate authority before they have built the evidence to back it up. This is a design problem disguised as a business problem. We make organisations look and feel as credible as the capital and talent they want to attract.
How we work
Five phases. Every engagement.
The same model at every tier. You are never shown a recommendation before you have agreed the diagnosis behind it.
-
Step 1: Discover
Intake questionnaire, a 60–90 minute discovery session, and a scan of your competitive landscape.
Discovery Report in 5 working days
-
Step 2: Diagnose
Findings become insights. You see the diagnosis and agree it before any recommendation is made.
Strategic Priority Statement
-
Step 3: Design
Positioning, architecture, identity and voice, built against the diagnosis you agreed.
Brand System Document
-
Step 4: Deliver
Presentation and walkthrough, up to two revision rounds, final files and handover.
Final Deliverables Package
-
Step 5: Deploy
Orientation for your team, implementation support, a 30-day check-in and a 90-day review.
Deployment Support Report
Engagements
Three ways to start.
Prices are published so you can plan. Each tier includes everything in the one before it, and the range is confirmed after your discovery call.
The Clarity Package
Diagnose the problem. Define the direction.
From ₦250,000
What is included
- Brand and organisation diagnostic
- Positioning assessment
- Audience and stakeholder analysis
- Competitor and landscape review
- Brand messaging direction
- Strategic recommendations
The Authority Package
Most chosenBuild the system. Establish the authority.
From ₦750,000
What is included
- Strategy: brand audit, market and competitor analysis, stakeholder analysis
- Positioning, brand architecture and a messaging framework
- Brand voice
- Identity: logo system, colour system, typography, visual language and supporting elements
- Communication: company profile, social media direction, presentation and communication templates
- Governance: brand guidelines and an implementation roadmap
The Legacy Package
Build an institution that can outlive the moment.
From ₦2,500,000
What is included
- Intelligence: organisational diagnostic, stakeholder mapping, market and sector intelligence, perception analysis
- Strategy: brand strategy, institutional positioning, brand architecture, strategic narrative and messaging architecture
- Stakeholder communication strategy
- Design: complete visual identity, brand guidelines, institutional collateral, digital identity and presentation systems
- Implementation: roadmap, internal brand alignment, team training and communication rollout
- Launch or repositioning strategy
Every engagement begins with a short intake questionnaire. Start yours
Questions
Before you get in touch.
The questions founders and organisations ask most before they start.
How does an engagement begin?
Every engagement starts with a questionnaire, then a discovery session. This is non-negotiable and it is not administrative — the quality of the intake determines the quality of the work. Most clients tell us it was the most useful hour of the project, because it is usually where the real problem surfaces.
Why does brand strategy cost this much?
You are not buying a logo. You are buying the positioning, architecture, governance and applications that make an organisation legible to funders, partners and talent. Brand work is usually the cheapest lever available for changing how seriously an organisation is taken.
What are the payment terms?
Engagements are invoiced in instalments tied to phases, not dates — so payment follows delivered work. Terms are set out in the proposal before anything begins. We do not start design work before the intake is complete and the first instalment is settled.
Who owns the work?
You do. On final payment, full ownership of the delivered brand assets transfers to your organisation, including source files. We retain the right to show the work in our portfolio and case studies — and we always ask before publishing anything about a client.
Do you work with clients outside Nigeria?
Yes. The practice has worked across seven African countries and takes international remote engagements. Discovery sessions run virtually, and delivery is unaffected by distance.
Is the MasterClass really free?
Yes, currently. The Business & Brand Development MasterClass runs over four weeks with live sessions and assignments. It is free at present, and places are limited by cohort.